Everyone knows that in a casino, the House has the edge. With the press filled with financial scandals on a daily basis, one could be forgiven for thinking it is best to stay at home. But knowing the rules of the game means the chances of winning are increased, while the risk of losing your shirt is lowered.

Solomon's rigorous approach to investment is very much risk driven. Diversification, research and due diligence are the cornerstones to ensure that our clients continue to build wealth through differing market cycles. Knowing where to invest and when to sell are the key fundamentals to successful investing, while diversification and risk management are vital if all does not go according to plan.

Without a target, you have nothing to aim for, so we agree a target with you. This can be relative (better than the stock market), or absolute (x% per annum). We also chose a benchmark to ensure the target is realistic and to compare against. Liquidity parameters are defined: do you want to be able to go into cash immediately? Access is also discussed: how much and how quickly will cash be needed if there is a change of strategy? Finally, your level of input is agreed, with either an Advisory or a Discretionary management agreement.

Once implemented, you will have regular contact with your advisor, who can advise you of changes in investment strategy. It is vital to note that managing an investment portfolio is completely independent from choosing a platform or product. Tax considerations and product flexibility obviously have a bearing, but the investment strategy drives the product selection. Solomon can provide you with a complete range of product platforms, from Private Banking accounts to Insurance policy schemes. Solomon is happy to take over management of exiting portfolios and products if required.