We believe that the majority of Financial Advisers are not really telling their clients the truth. They are not lying and it's not their fault. It's because of the way 'financial services' has traditionally been so product focused - and has more recently become too 'investment focused'. It's not about "is this fund better than that one?", or "what is the alpha and beta of this fund?" That's all very boring for most people.
It's a fact that the majority of people have no idea where they are heading financially. They may have assets, investments, and/or high levels of income, but most people have no idea what it all means, or what sort of financial future they are going to get. What people want, more than anything, is a quality answer to the big questions:
How much do I need to have to give me what I want out of life
When can I afford to stop doing the things that have become a drag and start doing the things I really enjoy?
How much risk do I need to take to make sure I achieve my objectives?
What do I have to do to ensure I never run out of money?
How much is enough?
That's why Solomon offers to examine lifetime cash flows and brings you face to face with the reality of your financial future. For some people this can be a joy, for others it can be a shock, but either way you'll know the truth and be able to do something about it.
